Allerhande online is Albert Heijn's cooking platform. The website is home to more than 17.000 recipes with instructional videos and food content.
I joined the in-house team to assist with their online redesign, and to implement a design system to translate the Allerhande offline heritage, their magazine, to the renewed online platform. This project is still slowly rolling online, and this is a sneak peek of what's to come.
 

Allerhande online is Albert Heijn's cooking platform. The website is home to more than 17.000 recipes with instructional videos and food content.
I joined the in-house team to assist with their online redesign, and to implement a design system to translate the Allerhande offline heritage, their magazine, to the renewed online platform. This project is still slowly rolling online, and this is a sneak peek of what's to come.
 

Allerhande online is Albert Heijn's cooking platform. The website is home to more than 17.000 recipes with instructional videos and food content.
I joined the in-house team to assist with their online redesign, and to implement a design system to translate the Allerhande offline heritage, their magazine, to the renewed online platform. This project is still slowly rolling online, and this is a sneak peek of what's to come.
 

Allerhande online is Albert Heijn's cooking platform. The website is home to more than 17.000 recipes with instructional videos and food content.
I joined the in-house team to assist with their online redesign, and to implement a design system to translate the Allerhande offline heritage, their magazine, to the renewed online platform. This project is still slowly rolling online, this is just a sneak peek of what's to come.
 

Allerhande online is Albert Heijn's cooking platform. The website is home to more than 17.000 recipes with instructional videos and food content.
I joined the in-house team to assist with their online redesign, and to implement a design system to translate the Allerhande offline heritage, their magazine, to the renewed online platform. This project is still slowly rolling online, and this is a sneak peek of what's to come.

_period   2019
_role   Lead Visual Designer
_art direction  Ellen Hooghiemstra | Norma Salinas
_ux  Maarten Handstede

_period   2019
_role   Lead Visual Designer
_art direction  Ellen Hooghiemstra | N.S
_ux  Maarten Handstede

_period   2019
_role   Lead Visual Designer
_art direction  Ellen Hooghiemstra | N.S
_ux  Maarten Handstede

_period 2019
_role Lead Visual Design
_art direction Ellen Hooghiemstra | Norma Salinas
_ux Maarten Handstede

_period 2019
_role Lead Visual Designer
_art direction Ellen Hooghiemstra | N.S
_ux Maarten Handstede